Tourism

Pitkin County has the highest incidence rate of COVID-19 in all of Colorado, nearly double that of the next highest county. Those alarmingly high numbers…

The ski mountains are open and Christmas is less than a month away. In Aspen, many businesses reliant on tourists and the dollars they bring during the…

Pitkin County is using a study of cell phone data to figure out who is most likely to spread COVID-19 within the county. The numbers are a combination of…

Tourism is returning to Pitkin County, and short-term lodging, like hotels and condos, can operate at 50% capacity each day. In a recent Board of Health…

Presidents Day weekend marks one of the busiest on the calendar for Roaring Fork Valley hotels, and this year is no exception.The Glenwood Springs Chamber…

The Aspen Chamber Resort Association (ACRA) released a set of guidelines Thursday that it is encouraging locals and tourists to use when sharing images of…

November occupancy numbers hit an all time high for paid overnight stays in Aspen and Snowmass Village. There were 33 percent more last-minute bookings…

The Colorado Tourism office has updated their marketing campaign. The new slogan “Snow’s Perfect State,” is meant to highlight the many ways to play in…

Sunlight Mountain Resort opened over the weekend, two weeks later than planned and with just one run open. The lack of natural snow has hurt this year’s…

The busy summer months in the upper valley are coming to an end. News director Carolyn Sackariason has been digging into summer occupancy numbers for both…